HARNN Expands with 3 New Branches Across Regions, Continuously Growing to Reach the Thai Lifestyle
HARNN, the leading luxury lifestyle beauty brand for holistic health and beauty care under the management of TANACHIRA Group, is moving forward by expanding with 3 new branches across various regions nationwide. These include branches at The Mall Bangkapi, MAYA Chiang Mai, and Central Pattaya Beach in the latest Concept Store format, totaling 24 branches in the country. HARNN focuses on expanding in strategic locations such as shopping centers and airports to reach key cities in every region of Thailand, targeting new customer bases including the New Gen & Young Working Age groups, as well as expats, tourists, who value self-care and the environment. These customer groups are vital in driving the brand's future growth. The products cater to lifestyle health and beauty needs, emphasizing environmental and social concerns, covering a wide range of them in Personal Care, Body Care, Aromatherapy, and fragrances from Vuudh.
Moreover, the brand's outstanding quality and uniqueness have captured the hearts of global consumers, making HARNN a beloved Thai brand worldwide, expanding into international markets including China, Singapore, Vietnam, Japan, Hong Kong, and Saudi Arabia, in both owned store and wellness formats, with plans to continuously open new branches in Thailand and abroad in 2024.