PANDORA, the global jewelry brand from Denmark under the management of TANACHIRA Group, continues its expansion with the grand opening of its latest store at Samyan Mitrtown — a dynamic lifestyle hub that seamlessly connects urban dwellers, students, and young professionals

03 July 2025

This new store launch is part of the brand’s strategy to expand into high-potential locations that are easily accessible to its core target audience, especially university students and first jobbers who value self-expression through fashion and lifestyle. This approach aligns with PANDORA’s brand philosophy of offering meaningful, versatile, and accessible jewelry that can be worn on any occasion.

TANACHIRA Group remains committed to broadening access to world-class brands while continuously enhancing customer experience through exceptional service and holistic engagement.

Discover the latest collections including Disney x Pandora, Pandora Moments, Pandora ME, and Pandora Timeless today at the Pandora Concept Store, 1st Floor, Samyan Mitrtown.

For more information, visit: www.tanachira.co.th

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