HARNN, a holistic wellness and beauty lifestyle brand under the management of Tanachira Group, introduces HARNN Soulful Celebration: Metamorphosis of Scent — a collection created to celebrate growth and transformation. Inspired by the natural life cycle, the collection features five signature scents, each expressed through the intricate patterns of five insects: butterfly, ladybug, bee, jewel beetle, and rhinoceros beetle.

The collection includes:

• White Tea & Camellia – Gentle and graceful
• Juniper Berry & Cedarwood – Energizing and inspiring
• Orange Blossom & Calendula – Warm and radiant
• Lemongrass & Lavender – Confident and uplifting
• Black Tea & Sage – Mysterious and alluring

HARNN also reflects a strong commitment toward environmental and social responsibility in line with Tanachira Group’s ESG principles. The brand initiated the idea of repurposing high-quality genuine leather offcuts from furniture production by Lasanya, transforming them into part of the cord used in the Aromatic Charm products — giving new life to surplus materials, creating added value, and supporting craftsmanship in a creative way. The packaging is also made from 30% PCR recycled plastic, effectively reducing the use of new resources and minimizing plastic waste in a meaningful, measurable way.

Discover HARNN Soulful Celebration: Metamorphosis of Scent today at all HARNN stores nationwide and through the brand’s online channels.

For more information, please visit: www.tanachira.co.th

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